SEO (Search Engine Optimization) is the process of improving a website so that it appears higher in search engine results, such as Google. It helps a website get more organic (unpaid) traffic, reach the right audience, and improve online visibility.
Article on SEO
Search Engine Optimization (SEO) is an important digital marketing technique used by businesses and organizations to increase the visibility of their websites on search engines. When people search for information, products, or services on Google, SEO helps a website appear among the relevant search results.
SEO involves using relevant keywords, high-quality content, website optimization, backlinks, and good user experience. For example, a clothing company can use keywords such as “affordable fashion clothes” to help its website reach people searching for those products.